Narrowcasting - Definition, Meaning, Applications, Advantages.
Narrowcast is to send data to a specific list of recipients. Cable television is an example of narrowcasting since the cable TV signals are sent only to homes that have subscribed to the cable service. In contrast, network TV uses a broadcast model in which the signals are transmitted everywhere and anyone with an antenna can receive them.
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Narrowcasting refers to the targeted segmentation of media dissemination, and has been proposed as a counterpart to broadcasting. We present an explorative study that evaluates narrowcasting as an.
Definition of Descriptive Essay. A descriptive essay, as the name implies, is a form of essay that describes something.In this genre, students are assigned the task of describing objects, things, places, experiences, persons, and situations.The students use sensory information to enable readers to use their five senses of touch, taste, smell, hearing, and sight to understand the topic of the.
This chapter explores the question of the continuing relevance of “mass media” due to recent technological changes in the media landscape. The chapter traces the history of media content production, distribution, and consumption from broadcasting to narrowcasting, and considers recent trends toward “hyperpersonalization” afforded by digital networked media.
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Definition of Argumentative Essay. An argumentative essay is a type of essay that presents arguments about both sides of an issue. It could be that both sides are presented equally balanced, or it could be that one side is presented more forcefully than the other.